Lost in Florence celebrates the unique and independent places in the city of Florence, Italy. The slightly hidden, less touristic, more authentic discoveries: wine bars, café joints and places for the perfect meal; artisan shops, boutique hotels and much more. Whether you live in Florence or are visiting for a few days, Lost in Florence has many discoveries waiting just for you. 

In 2019 Lost in Florence went from web to print featuring over 150 venues run by unique vendors from mamma and papà eateries, to chic cafes and dreamy sleepovers in old Renaissance palaces. Discover more of the best independent places in the Tuscan capital here.

Often the best travel experiences we have are when we take that little back street and get lost... in the most adventurous sense. This website is an alternative travel place to gather the right information for you to plan your perfect stay... plus meet some local artisans on the way.

About Nardia Plumridge

A journalist by trade, adventurer by nature, Nardia created the 'Lost in' concept one summers day walking down a sun-drenched street in pursuit of finding the best local venues. Passionate about travel, food, wine, and authentic experiences, she aims to uncover places for you to experience the true essence of what Florence has to offer and give you the information to create your own adventure – are you ready to be Lost too?


WINNER: Guide Book of The Year - UK Travel Media Awards 2020

Want to get in touch? Email ciao@lostinflorence.it

Find the book: smarturl.it/lostinflorence

All content, text, and images on Lost in Florence is protected by copyright © Nardia Plumridge. All rights reserved. Content is not to be reproduced, copied, edited or used in any way without prior written permission. Grazie! All editorial is to Lost in Florence criteria and not paid for space.